L'Oreal Professionnel Paris Majirel LIFT- 12.5 (Mahogany Very Light Brown) 49.5 g

What It Does

L'Oreal Professionnel Paris Majirel LIFT 12.5 delivers rich, high-lift mahogany brown color while protecting the hair fiber with Incell™ and Ionène G™. Offering up to three levels of lift without pre-lightening, this professional-grade permanent dye provides reliable grey coverage and vibrant results. Its nourishing formula strengthens hair for a glossy, resilient finish

Why You'll Love It

Whether refreshing dull strands or transforming your base tone, this easy-to-use color offers salon-grade results at home or in the salon. Expect long-lasting color that resists fading, plus measurable improvement in hair condition—up to 45% more conditioned with Ionène G™

Volume/Quantity

Each package contains a 49.5 g tube of Majirel LIFT cream that mixes with developer in a 1:1.5 ratio (49.5 g color to 74 ml developer), delivering ample product for medium to long hair

Hair Type/Concerns

Ideal for natural or colored hair at base levels 1–5 seeking a dramatic yet vibrant mahogany lift. Designed for those with grey coverage needs or seeking multi-tone highlights without bleaching. Suitable for all hair types, enhancing softness and shine

Certification or Claims

Formulated under L'Oreal’s professional standards with sustainable packaging. Clinically tested on 100% grey coverage needs. Contains Incell™ and Ionène G™ to reinforce fiber and deliver 45% more conditioning

Features and Benefits

• High-lift color that lightens up to three levels without pre-bleaching

• 100% grey coverage with rich mahogany tone

• Conditioning formula leaves hair glossy and strong

• Long-lasting color that resists fading wash after wash

Ingredients

Key actives include Incell™ and Ionène G™—L'Oreal’s exclusive complexes that strengthen hair from within. The color base delivers long-lasting pigment while maintaining pH balance. (Full ingredient list available on packaging.)

Ingredient Benefits

• Incell™ & Ionène G™: Reinforce and protect hair fiber for healthier strands

• High-lift dyes: Brighten hair up to three levels and create luminous depth

• Gentle emollients: Infuse softness and shine while maintaining hair health 

How to Use It

Mix one 49.5 g tube with 74 ml L'Oreal Professional Cream Developer in 1:1.5 ratio. Apply on dry, unwashed hair in sections, roots to ends. Process under heat for 15–35 minutes depending on desired intensity. Rinse thoroughly and follow with conditioner for best shine and longevity

Claimed Results

Achieve vibrant, long-lasting mahogany tones with full grey coverage and up to 45% improved conditioning and shine.